Use the latest behavioural science to improve the appeal of your brand and make it easier to buy. Learn more.
I love consumer psychology and behavioural science; Understanding the minds of consumers and shoppers has been my career for 25 years. It’s my passion and I use it to optimise customer experience (CX).
“As a result, we changed our packaging which led to a 23% increase in share.”
“What can I say, the insights great and the results outstanding!"
“These guys create shopper driven strategies which deliver real ROI.”
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As part of Raydiant's Future of Brick & Mortar series, I share insights on the retail industry and coming out of Covid.
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Attentional bias is the inability to see all sides of a story. When you fail to consider the things you don't see, you are displaying Attentional Bias.
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A guide to discovering what consumers really want
