Discover how behavioural science can make your brand easier to want and buy, both online and in-store.
Brands spend billions trying to understand and influence consumers, with mixed results. Discover how behavioural science can reveal the often-hidden factors that really drive consumer behaviour.
I’ve ran hundreds of courses with marketing and insights leaders from more than 100 organisations across 28 countries and can tailor your workshops and training from a basic foundational understanding to advanced neuroscience according to your brand's needs.
I know today’s consumer and I how to empower organisations like yours.
Workshops combine knowledge sessions with interactive activities to not only accelerate the attendees' understanding of psychology and behavioural science but also give them an opportunity to put into action.
Anyone from your organisation can attend the workshop - key stakeholders, designers, your marketing team, sales reps - the insights will be beneficial to all and ensure brand consistency.
Building on a deep heritage in shopper and consumer psychology, Adcock Solutions partners with global marketing leaders to develop, test, and disseminate new insights that advance the understanding of the changing consumer. We help industry leaders apply the most advanced understanding of consumer decision making in today’s omni-channel marketplace.
Learn how to make it easier for your brand, business and consumer by:
Shopper 101 – What is a shopper and how do they decide
Emotion and Promotion – How to harness the power of emotion and promote smarter
Information exchange – What makes for good and not so good customer communication
The Mr Spock fallacy – How and why humans aren’t rational decision-making super computers
Getting better answers – Using psychology and behavioural science to create more insightful research initiatives
*Workshops and training from £1,950.
A guide to discovering what consumers really want