The Presenters Handbook

This book is an essential read for anyone wishing to make their presentations more meaningful, accessible and engaging to their audience. It is  written in an engaging style which tells the reader in advance what key messages they will experience and then it delivers exactly `what it says on the tin’.

Buy from Amazon

Book Description

If you want your presentation to get your key message across to the audience immeasurably more effectively, then this book is for you. Whether you are selling, educating, informing, sharing or even preaching, the contents of The Presenter’s Handbook will transform your presentation skills and communication ability, starting immediately.

You’ll be able to powerfully apply the lessons not only when you present, but in many other communications-related aspects of your life; in fact, pretty much any time that you meaningfully interact with other human beings face-to-face. I know that may sound like a bold claim to make, but trust us as it is absolutely true! In The Presenter’s Handbook, business communications psychologists and training experts Phillip Adcock and Ian Callow provide a range of strategies and techniques that will transform the way you deliver presentations.

Drawing on their wealth of knowledge gathered over 30 years of training and presenting, they reveal some of the ground breaking tools you can use to present confidently, engagingly and, most of all, effectively. Learn to transform yourself into a master of presentation and communication. Channel any fear of presenting into positive and charismatic energy on stage. Find out how you and your presentation content can combine to deliver a truly captivating performance. Discover how to Power Present so that you embed your messages into the minds of your audience. The Presenter’s Handbook is a revolutionary new way for you to develop your own presenting personality and ability. It will demonstrate step-by-step how to communicate to audiences large and small with a new-found confidence, energy and ability. This book is the definitive guide to presenting success in the communication age

This book is an essential read for anyone wishing to make their presentations more meaningful, accessible and engaging to their audience. It models what it promotes having been written in an engaging style which tells the reader in advance what key messages they will experience and then it delivers exactly `what it says on the tin’.

About Phillip Adcock

Phillip Adcock is a leading authority on shopping and consumer behaviour. With more than 30 years of human behavioural research, he has developed a unique ability to identify what it is that makes people tick, both psychologically and physiologically. Moreover, Phillip has developed his skills by combining the teachings of experts on numerous aspects of neuroscience, psychology and emotion within his professional role of helping leading brands and retailers better understand their customers - The shoppers.

Phillip Adcock

Phillip Adcock
Psychology & Behaviour
Change Consultant

About Phillip Adcock

My name is Phillip Adcock: I have more than 30 years of human behavioural research and analysis, and have developed a unique ability to identify what it is that makes people psychologically and physiologically 'tick'.

Would you like to know more about how shoppers and consumers think? Download my FREE guide now. Alternatively, check out www.adcocksolutions.com, where there are more FREE downloads available there. Or why not simply email me with what's on your mind?

If you think there is value in this article then please, please share it, thank you.

Phillip Adcock

Phillip Adcock
Psychology & Behaviour
Change Consultant

You may also like…

Keeping strategy Simple

A willingness to listen & think through challenges . Always thinking about 'what's next' in light of the changing shopper environment. 

Explore our Brainsights

How Shrinkflation Impacts Shopper Perceptions

While it may seem like a small adjustment, shrinkflation has a big impact on how shoppers perceive both retailers and brands.

Read Story

Transforming outdated store layouts by using behavioural science

How can retailers adjust their store layouts to better meet the needs of today’s shoppers? The answer lies in embracing behavioural design principles.

Read Story

Got a question?
Let's talk

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.