Guest Speaking
Unlocking Shopper Psychology
Your audience deserves more than surface-level trends. Let's bring depth, insight, and practical tools they can act on immediately.
By bringing behavioural science to life through engaging, thought-provoking talks, I ensure that your audience will leave, empowered to act.
Having featured on all the main TV channels, and delivered keynotes to some of the largest, most famous brands, I know what it takes to spark real transformation.
Want to book a talk that makes people say, “Yes—that changed the way I think”? Let’s talk.
Picture this
A busy supermarket with aisles stacked high with products of all shapes, sizes, & colours. Shoppers roam the aisles, seemingly making choices based on whim or preference.
But what if I told you that there's more to these decisions than meets the eye? That behind every purchase lies a complex interplay of psychological triggers and behavioural patterns? Read on.
The Science Behind Shopping: Valuable Insights
The Art of Decision Making: Uncover the subconscious factors that drive customer decisions. From the decoy effect to loss aversion, I reveal how these cognitive biases influence purchasing choices & how you can leverage them to your advantage.
Navigating Choice Overload: In a world saturated with options, shoppers often face decision fatigue. I'll share strategies to streamline choices, ensuring your offerings stand out amidst the noise % make decision-making easier for your customers.
The Role of Emotions: Emotions play a pivotal role in purchase decisions. Learn how to evoke the right emotional responses through branding, marketing, & product presentation, forging a stronger connection between your brand & your customers.
Making it happen
Behavioural Triggers
Designing for the Mind
Digital Shopper Insights
Embrace the power of shopper psychology..
In today's hyper-competitive market, tapping into the realm of shopper psychology is not a luxury; it's a necessity.
With my engaging and informative guest speaking services, you'll gain access to a treasure trove of insights that can transform your business.
The Power of Priming
The Decoy Effect
Social Proof and FOMO
Emotional Resonance
Why Phil?
A lifetime of skills and expertise. 20+ years experience available as your next guest speaker.
1,500+ insights which I've used to generate over £2 billion in additional sales for leading global brands.
As a recognised expert with a great approach, my talks and presentations are captivating, thought-provoking & most of all, insightful.
The customer journey
Ready to revolutionise your business through shopper psychology & behavioural science? Let's embark on this transformative journey together: Attract, Appeal, Engage, Buy. Whether you're seeking a riveting seminar, an interactive workshop, or an insightful keynote presentation, I'm here to tailor my expertise to your needs.
Don't just take my word for it
Not only have I worked with more than 60% of leading brands and retailers for more than 30 years, I have done so in way that has added tangible value & provided great insights & input into team solutions.
Take your next step
Contact me today to schedule an engaging session that will empower your team and drive your business to new heights. Remember, understanding your customer is the first step to winning them over – and I'm here to guide you every step of the way.