FREE REVIEW
FREE REVIEW

Inside the Mind of the Consumer

Learn about the mind of the consumer. A shiny NEW guide to discovering what consumers really want. Download your FREE copy now!

'Inside the Mind of the Consumer' is a straightforward reference guide to help you better align your brand and business with the mind of the consumer.

What will you learn?

Packed with insights, advice and practical tips, Inside the mind of the consumer will help you make it better: better for your brand, better for your business and better for shoppers and consumers.

Why is this important?

With the consumer being the lifeblood of so many businesses, we all know that we have to delight them. But what do they really want? How do we implicitly and emotionally form meaningful affiliations with them? How can we improve our businesses to make a real difference for consumers?

When it comes to making things better, it’s not so much about doing 1 thing much better, but more about taking 100 things and making each of them a tiny bit better. Learn how to apply the learnings from evolution to improve impact and visibility in-store.

Why do you need this book?

  • Discover what it means to truly communicate to System 1 and System 2 using instinct, emotion and reason as different languages.
  • Find out how to better align what your brand has to say with what consumers and shoppers want to hear.

Would you like to know more about how shoppers and consumers think?

Download the FREE guide or buy the full book.

Found this blog post useful?

Why not get a free brand review to boost your brand communications.

About Phillip Adcock

My name is Phillip Adcock: I have more than 30 years of human behavioural research and analysis, and have developed a unique ability to identify what it is that makes people psychologically and physiologically 'tick'.

Would you like to know more about how shoppers and consumers think? Download my FREE guide now. Alternatively, check out www.adcocksolutions.com, where there are more FREE downloads available there. Or why not simply email me with what's on your mind?

If you think there is value in this article then please, please share it, thank you.

Avatar face of Phillip

Phillip Adcock
Psychology & Behaviour
Change Consultant

Phillips Signature

More from Brainsights

7 Tips to Tackle the Lure of the High-Street

Paying attention to your surroundings is a crucial part of shopping more effectively. Now, more than, ever we must be alert and aware as shopping opens back up.

Read Story

7 Ways You Can Combat the Powers of Marketing

Being influenced is inevitable, whether it’s by our surroundings, the actions of others, our internal instincts or the clever marketing of the brands around us.

Read Story

Coca-Cola Zero Sugar Cans get Revamp

Coca-Cola Zero Sugar cans are to be revamped with an alleged ‘sleek’ smooth new look. But why has Coke done this? Here’s some interesting science...

Read Story

Get the latest brainsights straight to your email box

We will never share your email address with third parties.

Are you fascinated by how shoppers think?

If you’re as fascinated by how shoppers think as I am, check out my books on Amazon for more insightful, provocative and stimulating information.

Got a question?
Let's talk

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.