FREE guidE
Download

Inside the mind of the consumer

Learn about the mind of the consumer. A shiny NEW guide to discovering what consumers really want. Download your FREE copy now!

Inside the mind of the consumer is a straightforward reference guide to help you better align your brand and business with the mind of the consumer. Packed with insights, advice and practical tips, Inside the mind of the consumer will help you make it better: Better for your brand, better for your business and better for shoppers and consumers.

With the consumer being the lifeblood of so many businesses, we all know that we have to delight them. But what do they really want? How do we implicitly and emotionally form meaningful affiliations with them? How can we improve our businesses to make a real difference for consumers?

When it comes to making things better, it’s not so much about doing 1 thing much better, but more about taking 100 things and making each of them a tiny bit better. Learn how to apply the learnings from evolution to improve impact and visibility in-store.

Discover what it means to truly communicate to System 1 and System 2 using instinct, emotion and reason as different languages

Find out how to better align what your brand has to say with what consumers and shoppers want to hear.

Would you like to know more about how shoppers and consumers think?

About Phillip Adcock

My name is Phillip Adcock: I have more than 30 years of human behavioural research and analysis, and have developed a unique ability to identify what it is that makes people psychologically and physiologically 'tick'.

Would you like to know more about how shoppers and consumers think? Download my FREE guide now. Alternatively, check out www.adcocksolutions.com, where there are more FREE downloads available there. Or why not simply email me with what's on your mind?

If you think there is value in this article then please, please share it, thank you.

Phillip Adcock
Psychology & Behaviour
Change Consultant

Are you fascinated by how shoppers think?

If you’re as fascinated by how shoppers think as I am, check out my books on Amazon for more insightful, provocative and stimulating information.

More from Brainsights

How & Why Covid-19 is Transforming Supermarket Shopping

Supermarket shopping is no longer any form of relaxing experience, it has become a stressful mission that must be completed with military precision.

Read Story

How to Diet while Working From Home

10 ways to apply shopper and consumer psychology, category management and retail merchandising to your own lockdown home.

Read Story

Shopper Marketing - How to Combat New Shopper Habits

When we emerge from this current situation, shopper habits & brand loyalties will have changed and historical sales data may well come into question.

Read Story

Get the latest brainsights straight to your email box

We will never share your email address with third parties.