Based on 30 years of analysing shopper psychology & shopping behaviour. Enhanced with key learnings from leading psychologists from academia, what we have is an enormous database consisting of 800+ powerful insights. These insights have been amassed while working with 62% of top 100 fmcg brands in UK.
This priceless shopper understanding is now available to you in the form of shopper based ultimate path to purchase audits.
- Compare & analyse your brand across 14 different metrics.
- Discover what’s good, what’s not so good & how to increase your brand share in-store.
- Quantify your brand’s ability to be seen connect, to persuade & to sell in-store.
A true insight powerhouse that has already generated more than £2 billion in additional sales opportunities.
Let's make it better: Better for your brand, better for your business and most of all, better for shoppers and consumers.